Branch seeks business venture that impacts community

· 4 min read

Branch seeks business venture that impacts community

Derek Branch sitting on a bench outside of Howard Hawks Hall.
Craig Chandler | University Communication
Derek Branch

Editor's Note — This is part of a weekly student conversation series highlighted as part of Native American Heritage Month on the University of Nebraska–Lincoln's Medium page. The series will feature students who are making impacts on campus and beyond. This week, we're talking with Derek Branch, a member of the Osage Nation, business administration major and Husker football player from Lincoln. Off the field, he’s working hard so he can accomplish a lifetime goal: building a business that leaves a lasting impact on his community.

In high school, you were involved in DECA and FBLA and participated in Nebraska’s Future Builders Challenge. What draws you to business?

For me, business was one of the first things that ever got me excited to do school. I felt like it got my brain clicking in a way that no other subject could. It was also a place where I really felt like I could let my creativity show which always excited me.

Talk a little more about your experience with the Future Builders Challenge.

The Future Builders Challenge was what first got me into business. Being surrounded by people who were so like-minded was a first for me. I learned so much about my strengths throughout my entire journey and that helped me understand myself so much more. I also learned first-hand the behind-the-scenes of what it takes to organize and run a successful business. My favorite part of it all was to see all the moving parts in place. We worked as a true team, every group relying on each other to do their job correctly for the betterment of the team. Because we took this approach is why I think we were so successful.

You are also part of the Inclusive Business Leaders program. Is there anything from the program you’ll take with you when you graduate?

The lessons I’ve learned even in the short time I’ve been in the program are invaluable. We can have such open discussions that it gives you a brand-new perspective on how fortunate I really am, even though it doesn’t always feel like that. One of the major takeaways I had recently was after taking the IDI assessment. This allowed me to take a long hard look at myself and realize that there is a disconnect between how inclusive I believe I am, as compared to the action steps I take. That is something that I am looking to improve on because I think it is essential to be inclusive in any environment that I’m in.

Derek Branch sitting on a bench outside of Howard Hawks Hall.
Craig Chandler | University Communication

Talk about your experience coming to Nebraska as a walk-on. What has motivated you in that?

Ever since I was little it was always my dream to go play college football. I love everything about the game and being out there with my teammates. When workouts or practice gets hard, I think about the feeling of playing in front of 90,000 people in my hometown.

What do you hope to accomplish in your lifetime?

I want to start a family and be able to provide for them. Also, I want to build a business that leaves a lasting impact on my community.

Who inspires you?

My dad inspires me. Knowing the struggle he went through over the course of his life and seeing where he is now makes me believe anything is possible. It is also a great reminder how humble he stays after coming so far.

What is your advice to other students looking to make an impact or accomplish their dreams?

My best advice to anyone that is looking to make an impact is to find something that you’re truly passionate about and give everything you possibly have. You can’t just dip your toe into something when you’re trying to reach your goals. You have to go all in, and make it happen.

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